When are Facebook users the most active?
A couple of months ago, Mashable posted a very interesting study from Vitrue dealing with the behavior of Facebook users..
They found out interesting facts :
- The peaks of conversations take place on weekdays at 11am, 3pm and 8pm. Moreover, the largest one is at 3pm.
- People are less active on sundays.
- Promotional items posted in the morning are 39.7% more efficient.
- The beginning of each hour is more conducive to interaction (comments)
It reveals several clues about « How to maximize the visibility of my message on Facebook”.