Free white paper: From Web to Store To Digital in Store
With the rise of SoLoMo (Social Local Mobile), the Web to Store trend is increasingly seen as a winning strategy for brands owing physical outlets .
The goal is to provide your audience apps facilitating their visit in stores. Indeed, the rate of conversion in outlets are higher than those of digital retail sites. To increase customer loyalty, it is recommended to use digital in stores thanks to connected devices. With all these techniques you will provide an outstanding experience for visitors in order to change them into customers and improve their loyalty.
This white paper redefines the principles of Web to Store and Digital in store. You will find descriptions and concrete examples as well as techniques and best practices to create an effective bridge between your online contact points and your physical outlets .