If you need to make your web or mobile experience social, you definitely have to use the Facebook Platform. It has been created to help your business, increase traffic, deepen your customer’s engagement and improve monetization. Here is a PDF explaining how to use the social graph, how to integrate social into your website and how to measure the value of your Facebook strategy. Download « What Facebook Platform can do for your...
The Platform Policy Checklist is a guide to reviewing your app’s features and functionality at the concept stage of development and just prior to launch. While the checklist is not an exhaustive list of the Facebook Platform Policies, it provides a quick “sanity check” to help ensure your app does not contain any easily-avoidable policy violations. Here is the checklist: Privacy App includes policy URL in the Developer App privacy field in order for Facebook to render a link to the privacy policy on the data permissions dialog. App includes its privacy policy on its canvas page or website. Data and Content App provides customer support for users by making it easy to contact them. App does not include data it has received from Facebook concerning a user in any advertising creative. App’s advertisements do not including any Platform integrations, including social plugins such as the Like button. If the app includes alcohol-related content, it uses the appropriate Facebook Demographic Restrictions. App does not promote or facilitate gambling, including without limitations, any online casino, sports book, bingo or poker. App on Facebook Page does not host media that plays automatically without user’s interaction. Social Channels App does not include advertisements or cross-promote other apps in content distributed through Facebook social channels. App does not reward or require to use Facebook social channels. App does not pre-fill the user_message parameter section of its Stream stories, unless the user has manually generated the content earlier in the workflow. App only uses the Feed form which gives the users the option to preview and customize their post. If yes, skip to Branding and functionality. App does not automatically post Stream stories on a user’s behalf and instead obtains consent by providing users...
Facebook just launched a new feature: Facebook questions. We had vaguely heard of it when profile pages have been changed in january. Then nothing until today. This feature is not yet available to everybody, you simply need to visit the dedicated page to activate it : http://www.facebook.com/questions/. Note that your Facebook has to be set in English to enable it. Moreover, this feature will be gradually available to all users. Facebook Questions will allow you to ask a question directly on your wall or that of the Fan page you administer. You can gather opinions of your friends or your fans on a specific topic. It is also possible to conduct a survey for which you offer several choices of answers. You can even allow your contacts to provide additional response options. These response options can also redirect to fan pages fan if you want. This new feature will allow you to better know opinions of your friends as well as the aspirations and expectations of the fans of your page. In addition, this tool can be a virality factor: if one of your friends or fans answer your question, their contacts will also be able to see and participate in this...
In reaction to the latest updates on the new Facebook Fan page, we are proud to announce that the Kontest platform is now 100% compatible with these changes! If you currently creating or if you are about to create a contest with Kontest on Facebook, we advise you to update you Facebook Fan page as soon as possible. Just go to this URL and click “Upgrade” : Upgrade Facebook fan page This update is very important if you want to have access to all the features of Kontest. All Facebook Fan pages will be updated automatically on March, 10. Don’t wait ! Learn more about the new Facebook Fan pages. If you have any questions, we’re...
A couple of months ago, Facebook changed its rules relating to contests in order to simplify them and make them accessible to all. However, some important points remain, that’s why we decided to do a quick recap of the things you should know. Also, you can download our white paper: 10 tips for running successful competition on Facebook 19 pages – 729 ko – pdf The 6 rules you need to remember: 1. You must indicate that Facebook is not the organizer of the contest You must quote: « This promotion is not supported or sponsored by Facebook. The information you provide will be furnished to [recipient(s) of information] and not to Facebook. The information you provide will only be used for [what you intend to do with the information provided by the user]. » You need to precise in the rules of the contest that Facebook does not handle the competition and can not be held responsible if something goes wrong. You can not reach your fans directly on their Facebook walls or emails about the competition: by instance you can not notify the winners of a contest through Facebook messages, instant chat feature or publications on users profiles or fan pages. [box_info]Note: By using Kontest, you are sure to fully follow the rules imposed by Facebook![/box_info] 2. You must create a link to your “Privacy policy” The purpose of this page is to define the nature of the collected information and its future use. It also helps to indicate how to allow the user to rectify the personal data collected on him. 3. The prizes can not be dangerous or highly legislated products Firearms, alcohol, tobacco, medicine, fuel, gambling or dairy products are forbidden. 4. You can...
