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3 Google + features to get new customers

A lot of marketers know perfectly how to use Facebook and Twitter, but few of them think about Google + when it comes to acquire new customers. Howewer, the social network really deserves our attention. Even if Google is still seeking its place on the market, Googlers already have imagined features which distinct Google + from other networks. Here are 3 of them : Create a Page for your Brand It has become a common practice to create a page for its brand on each social network. That said, Google + represents a huge advantage : improve your rank on Google Search Engine. Indeed, it appears that the social network and Google search results are closely linked. Thoroughly complete the page information and spread exclusive content on your page to optimize your Google page . Create conversation with Google Hangouts Hangouts is the feature which makes Google + unique. It’s a simple but strong videoconferencing system , able to bring up to 10 persons together and an unlimited number of viewers thanks to live broadcasting on Youtube. So you can invite your community members to participate to several events as debates, training or celebrations. Plus, the Q&A features will allow you to answer the public question online. Last but not least, your Hangout presentation will be saved and available on your Youtube account to let latecomers see the show. Bring people together around topics with Community Pages To complete your presence on Google +, you can also create a Community Page to bring prospects around topics that correspond to your brand activities. Every member can publish and interact on the page. It will be a way to converse with your prospects differently, get feedback or better understand your market....

Posted by on Nov 12, 2013

3 Calendar Applications for Christmas!

We would like to present you 3 new applications to get your website or your Facebook Fan Page ready for christmas. Whether as an Advent calendar or a Countdown for the launch of a new product : This application is the perfect choice to grow and engage your fanbase and to create customer loyalty by rewarding your community every day! This application works exactly like the usual advent calendar. The entrants can open a window of the calendar every day and enter your contest. Kontest offers 3 different types of calendars: Sweepstake, Instant Win and finally Quiz. Sweepstake – Calendar app Your customers would be able to open a window every day and fill in a form in order to win a prize. The winners are drawn with a simple sweepstake. Test the Sweepstake – Calender app Now » Instant Win – Calendar app The participants of this Calendar App can immediately find out if they have won! After filling in the entry form, a message saying “you have won” or “you have lost” appears. You can personalize the message and choose how many winners shall be drawn. Your customers can also open a window every day ! Test the Instant Win – Calendar app Now » Quizz – Calendar app Behind every calendar window of your application hides a quiz. The entrants have to answer all questions correctly to get a chance to win. To achieve a higher level of interactivity you can add pictures or music samples to your questions . Encourage your community with varied questions, so they will try their luck every day. Test the Quizz – Calendar app Now » Propose an easy application in a new and virtual way and target your audience...

Posted by on Oct 23, 2013

Free Resource : Tomtom set up an international photo contest

We just published a new Case Study ! You can find it on the platform Ressources page. This case study will show you how Tomtom created its promotion with Kontest and spread it in more than 14 countries. To celebrate the Android App launch, the company set up a photo contest in which their fans had to dress up like a robot. This marketing operation was part of a full 360 campaign with the tagline «TomTom does the robot». Then, A jury has been then gathered by the GPS brand to pick the four best photos and reward their authors. Find out more about the contest creation, communication plan and results thanks to this case study ! Connect and download TomTom Case Study » If you have any question about building up a promotion for international pages, don’t hesitate to contact...

Posted by on Oct 10, 2013

Kontest throws 150 players into a frenetic racing game

If you follow topics as digital marketing or social media, you may have heard about the event which took place last week in Lyon (France), Blend Conference. Kontest team was there to share its latest project : Plexio Back to the experiment with this video : An innovative and funny experiment Plexio was imagined as – a funny game which allows you to challenge your friends into a frenetic racing game – « We have always focused on brand’s needs with the aim to offer the best platform to create and spread promotions. With Plexio, our amibition grows up. We wanted to get closer to the player, better understand its desires and build up a unique gaming experience. » – Sylvain Weber, CEO at Kontest Drived by a huge desire to innovate and see the birth of an extraordinary project, Kontest team produced the first version a Plexio, which has been live tested during Blend Conference. And we rapidely get feedbacks! « Video of the amazing racing game from @Kontestapp during @BlendWebMix 150 players ! http://t.co/6AlHB6quaG Congrats @sylvainw » – Blend – Web Mix (@blendconference) October 2, 2013 « Thanks to #BlendWebMix and @kontestapp for this record ! pic.twitter.com/vDy7bu88WA » – Juliette WAGNER (@juliettewagner) October 2, 2013 « Great performance with plex.io thanks @sylvainw + @kontestapp team #blendwebmix #game #innovation pic.twitter.com/3rLt3aot32 » – Ethel (@_nethels_) October 2, 2013 To get more information about the project and share its evolution with the Kontest team, you can follow @Plexioapp and subscribe to the Newsletter. Would you be one of the next players on...

Posted by on Oct 9, 2013

Kontest partner of Ecommère

The  Ecommère grandma created by our friends from Lyon knocked at Kontest! The French Web team met the two young businessmen this week, you will find their on-line interview here (in French). What is the purpose of the Ecommère platform? To offer the e-storekeepers a lot of services to create and manage their site. All the domains are covered with providers in webdesign, development, digital technology, transport, management, events and… the creation of contests on Facebook, the Web and mobile devices! Yes, we joined the adventure with an offer available right here! Go ahead! Discover all the Ecommère’s offer and take advantage of discounts as attractive as the Kontest...

Posted by on Mar 13, 2012

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