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Brands can now create their own 2048 puzzle game!

Did you heard about 2048 ? It’s hard not to… This game created in March by Gabriele Cirulli, a young developer of 19 years old, has generated a buzz in only a few days and is about to beat Candy Crush. The 2048 Game How does it work? The game is based one a 4×4 grid where you have to move tiles. Add and move tiles by pressing the directional button. When two tiles with the same numbers touch each other, they merge and their numbers are added together. The purpose of the game. The purpose is to reach the number 2048. However, given the difficulty of the challenge (you will see that soon enough), a score is also displayed. It will allow you to see your level and try to be better at every new game. You can also compare your score with your friends. Why should brands customize their 2048 puzzle game? Here at Kontest, we like to challenge ourselves. We have asked ourselves: how can we give brands the opportunity to surf on the success of this casual game? So we added this new game to our range of apps. « Last thursday, our data-analyst, Laura, dared me to adapt the 2048 game to our platform. Challenge accepted, after a short sleep weekend, there it is, the 2048 puzzle game is now available on Kontest. » Mathieu, developer at Kontest @welcoMattic Play at our 2048 puzzle game! »   If you want to create your own 2048 game and show that you are following the gaming trend, it is now or never! 2048 branded version Brands can do their own game! We offer them the possibility – in white label – to customize their game. Create a unique...

Posted by on Avr 8, 2014

The application of the month: the Twitter Game

It is not easy to use Twitter to its fullest potential. We gave you in a former post tips to be influent on Twitter – I hope that it was useful ! Manage a brand account on Twitter, means set up a real communication strategy. According to the Social Media Today 2010, Twitter users are 3 times more followers of brands than in Facebook’s. They follow them essentially for : Knowing new promotions Participate in contests For the brand content For the client support Build a game on Twitter will enable you to answer to a real demand from your clients and followers. You will also have the possibility, depending on the virality of the game, to get more visibility, to obtain new followers and thus potential clients. Maybe you have tried to create a contest on your own? If you have, you may certainly ask yourself some of these following questions… How to be sure that the entrants will sistematically follow your brand? How to avoid that entrants do some multiple tweets so your game could be considered as a spam? How to get a qualified data base at the end of the game? Twitter Game: how does it works ? There are 3 types of Twitter Game: Twitter Game Sweepstake Twitter Game Instant Win Twitter Game Quizz To participate, the user has to tweet or retweet a post with the hashtag « key ». The installation of the app on your Facebook page will help you to multiply the entries points with your customers. With the activation of the follow required button you could directly have an effect on the acquisition of new followers. Why should you use a dedicated app? The Twitter Game will act on your Twitter’s...

Posted by on Fév 20, 2014

The Youtube Contest is now available !

Engage your community with the Youtube Contest The Youtube Contest is the new video contest application created by Kontest. It uses the new Youtube API and host automatically the videos on its platform. Animate your page and benefit from many advantages with this new Kontest app: The Youtube Contest will allow you to raise the engagement rate of your visitors. They will have to be creative to win the game. Proud of their creations, they will be more open to share them and talk about the game. We made the choice to use the new API Youtube to have access to the viral potential of this platform. Your contest’s videos could be easily found on Youtube thanks to a special tag. By this way you could create playlists and optimize your visibility on this site. Following the Vine (40 millions of users in August in France) and the Instagram video trends, we have adapted the video recording to the mobiles and tablets. Thanks to multi-channelling, you could reach your clients everywhere at anytime. Why will you choose the Youtube Contest ? What is better than video content to communicate on a new artist or on a movie’s release? Music and movies fans are generally more active, and they are more likely to lend themselves to a game if it worth it. This contest could be very useful if you try to find new talents for example. Try now our new game Air Music ! Brands are trying to personnalize their client relationship. Why don’t you create an ads that looks like your client? The Youtube Contest can help you to do this. Thanks to the Youtube Contest you could use your fans image (the players will have to sign...

Posted by on Jan 14, 2014

Don’t stop the party in 2014 with DareYa !

It’s never too late to wish you a Happy New Year ! At Kontest we love innovation and being early adopters when it is about gamification. That is why, we wanted to offer you this exclusive gift… If I tell you that you will soon want to kiss the ceiling, to dance like Michaël Jackson, to imitate a chicken… Don’t you believe me? Yet that will be the effect of the DareYa game, the first multi-touch game of dare designed by Kontest. With DareYa, get ready to impress your friends and colleagues! Be the first to test DareYa...

Posted by on Jan 10, 2014

A new kind of advertising: « The Native Advertising »

Why choose « Native Advertising » ? The user universe is saturated by advertising. Classic web ads (banners, square pop up, skin page, etc.) don’t always succeed in reaching the right target at he right time. The most intrusive ads (pre-roll, pops-ups) are more likely to annoy the user who would prefer to zap than to « bear » this ads. Brands prefer to choose innovating sizes, that are completely embeded in each site content. What is the « Native Advertising »? The « Native Advertising » is a non-intrusive ads which size and content are adapted to the user experience context. It is « natively » embeded to the content. If you ensure the great quality of your ads, then more clients will clic or share this ads. This idea gathers : special operations, adwords campaigns, sponsorized posts, etc. You are going to tell us: – This kind of ads already exist ! – Yes, you’re right. But noone put a name on it. So now, it’s done! Some sites have already integrated the « Native Advertising » to their offer : Google Adwords Facebook sponsorized posts Twitter sponsorized posts Yahoo’s « Native Advertising » According to an Adyoulike and Ifop study, on 1,000 interviewed people: >> 77% consider ads banners like content advertising, 29% for Native Ads >> 40% are considering Native Ads more interesting, 29% for banners When we see that study, « Native Advertising » seems to be the ideal alternative to classic ads. To guarantee your contest success on Kontest, link it to a communication campaign. The « Native Advertising » could be a good optionto attract more...

Posted by on Déc 10, 2013

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